Anna knew she had the skills to do the work of her clients, but also that she needed help keeping up with clients’ requests.
The Whole Story
Anna was living her best life. She had a young, healthy family and a passion that turned into a viable business. On top of that, she worked with a pool of clients she genuinely liked and respected. She says her clients are “passionate about what they do, but not necessarily native computer users. Self-described technophobes actually.” She felt a sincere loyalty to her clients and their success. The loyalty was obviously mutual because many of her clients turned over most of the decision making and tasks to her. She did it all: marketing, web design, content for all of them – as a team of one. After many years of trying to do everything herself, she finally realized, she simply couldn’t take it all on without backup.
“It’s common for freelancers to carry everything on their shoulders. When you’re making so many decisions for your clients who hand you everything. If you’re working around children in school, there’s just not enough time in the day to look after all of these people. You can’t find the balance sometimes. You can’t step away. You need help making sure nothing gets missed.”
Anna had no doubt what her company’s needs were. She needed to expand. However, the worry over how to implement a real solution left her somewhat paralyzed. She kept putting off making the decision of hiring freelancers for natural reasons. Trust.
“If I had simply found someone out of the blue, I would constantly be worried. I would be opening my business to someone else. I would be concerned about security credentials and having processes in place.”
Anna added a GoWP dedicated developer to her team who took a huge burden off her shoulders.
Several of Anna’s colleagues work with GoWP, so the company’s record and good reputation were familiar to her. She decided to hire a dedicated developer and found the process was much easier than she could have anticipated. GoWP prioritizes communication. She was freely able to communicate her needs and expectations, and of course, the systems she uses.
“After a lot of concern, onboarding was remarkably easy. In the first two weeks, I found that all of the projects I hadn’t gotten to for a while were finished. I had to rush to catch up. It was really breezy. I have an incredible amount of trust in GoWP. The developer came in and just did the tasks.”
Anna met her goal to expand her team and benefit her company. She’s been able to take on new clients and hired an administrative employee. And, it all started with the developer.
“Having a trained professional who can just step in and solve a problem is the most freeing, stress-reducing WONDER. After so many years of doing everything alone, having a dedicated developer is like magic.”
The GoWP team couldn’t be more happy that our services have helped Anna scale her business and put her in a position to achieve several goals she set for herself. And she has advice for other agency owners:
“It took me 6 years to realize I simply had to bring on help. My advice to others would be, ‘Don’t do what I did. Don’t be an idiot, get a developer!’ It just opens up so much energy to be able to start dreaming about what’s possible for your business and allows you to actually enjoy your business. You don’t have to just go through the steps and put out fires.”